Lori Waknin's Page

Latest Activity

Lori Waknin posted a blog post

Color me Wild! Marketing child!

Color history was first defined by, yes.. Sir Isaac Newton, in 1666 (yikes – the last 3 numerals!). Clearly a great ‘mind’.  Who introduced the color circle. Green, yellow, cyan, red, blue and magenta. He discovered that when pure white light passes through a prism, it separates into all of the visible colors. Newton also found that each color is made up of a single wavelength and cannot be separated any further into other colors.And then in the 1860’s, ole James Clerk Maxwell decided to go on…See More
Feb 20, 2011
Lori Waknin posted a blog post

Great Clans RULE!

In my capacity as Chief Liasion Officer, I have the awesome fun of working with all of our tribe - designers, flash peeps, web developers, seo folks, copywriters, quality testers, video guru's, c# geeks, and the absolute gem - our Clan's! Our tribe is made up of Warriors - independent people that have specific talents we call on for projects; Elders - highly specialized professional services companys; and Clan's - which are our partners we turn to for printing, production, video, etc.  I prefer…See More
Jan 27, 2011
Lori Waknin's blog post was featured

Great Clans RULE!

In my capacity as Chief Liasion Officer, I have the awesome fun of working with all of our tribe - designers, flash peeps, web developers, seo folks, copywriters, quality testers, video guru's, c# geeks, and the absolute gem - our Clan's! Our tribe is made up of Warriors - independent people that have specific talents we call on for projects; Elders - highly specialized professional services companys; and Clan's - which are our partners we turn to for printing, production, video, etc.  I prefer…See More
Jan 26, 2011
Lori Waknin posted a blog post

Great Clans RULE!

In my capacity as Chief Liasion Officer, I have the awesome fun of working with all of our tribe - designers, flash peeps, web developers, seo folks, copywriters, quality testers, video guru's, c# geeks, and the absolute gem - our Clan's! Our tribe is made up of Warriors - independent people that have specific talents we call on for projects; Elders - highly specialized professional services companys; and Clan's - which are our partners we turn to for printing, production, video, etc.  I prefer…See More
Jan 21, 2011
Lori Waknin's blog post was featured

Accountability is Queen

Here at MOOv, we operate a bit differently than most companies. As the Chief Accountability Officer here, my gig is to be Air Traffic Controller. From all the creative folks to the account managers to dabbling in operations. Promises are huge here. We, collectively, (like the borg) do not make promises that we cannot keep. Your word is worth gold, your effort is always 110% and you live true. Those are my thoughts on my job  I love it and the culture that we have created here.Some cool quotes…See More
Jan 5, 2010
Lori Waknin posted a blog post

Accountability is Queen

Here at MOOv, we operate a bit differently than most companies. As the Chief Accountability Officer here, my gig is to be Air Traffic Controller. From all the creative folks to the account managers to dabbling in operations. Promises are huge here. We, collectively, (like the borg) do not make promises that we cannot keep. Your word is worth gold, your effort is always 110% and you live true. Those are my thoughts on my job  I love it and the culture that we have created here.Some cool quotes…See More
Jan 5, 2010
Lori Waknin is now a member of Wired World Media: #DIGITAL AD AGENCY #WE DELIVER WOW
May 20, 2009

Profile Information

I love marketing and I'm more of a(n):
all of the above
My Bio in a 100-words or less nutshell:
Rocked the cheetah's ass in design and advertising for 13 years, started at bottom, ended at the top :) Sold paper for Unisource for 1.5 years, moved into Television Sales, which I have been doing for 7 years.
I've worked with some amazing brands, including:
Peaberry Coffe, Allegro, Castle Pines Golf Course
From all my years of experience, my single best marketing advice in one sentence is:
Think outside the norm and come up with that kick-ass idea that will move the needle for your clients.
My favorite work-related Website is:
http://facebook.com

Lori Waknin's Blog

Color me Wild! Marketing child!

Color history was first defined by, yes.. Sir Isaac Newton, in 1666 (yikes – the last 3 numerals!). Clearly a great ‘mind’.  Who introduced the color circle. Green, yellow, cyan, red, blue and magenta. He discovered that when pure white light passes through a prism, it separates into all of the visible colors. Newton also found that each color is made up of a single wavelength and cannot be separated any further into other colors.

And then in the 1860’s, ole James Clerk Maxwell…

Continue

Posted on February 18, 2011 at 7:22pm

Great Clans RULE!

In my capacity as Chief Liasion Officer, I have the awesome fun of working with all of our tribe - designers, flash peeps, web developers, seo folks, copywriters, quality testers, video guru's, c# geeks, and the absolute gem - our Clan's! Our tribe is made up of Warriors - independent people that have specific talents we call on for projects; Elders - highly specialized professional services companys; and Clan's - which are our partners we turn to for printing, production, video, etc.  I prefer… Continue

Posted on January 21, 2011 at 2:30pm

Accountability is Queen

Here at MOOv, we operate a bit differently than most companies. As the Chief Accountability Officer here, my gig is to be Air Traffic Controller. From all the creative folks to the account managers to dabbling in operations. Promises are huge here. We, collectively, (like the borg) do not make promises that we cannot keep. Your word is worth gold, your effort is always 110% and you live true. Those are my thoughts on my job  I love it and the culture that we have created here.

Some cool… Continue

Posted on January 5, 2010 at 9:55am

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Another one of our WAYS OF WOW encourages us to keep it real. We are committed to being authentic in who we are and what we say and do.  We speak from our experience and in the moment.  Keeping it real means speaking what one is thinking and feeling about anything related to work without regard to “how it will sound”.  It means being transparent and revealing our true selves.  Withholding relevant information, keeping secrets, and participating in gossip are clearly inconsistent with being…See More
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Jeff Swaim's blog post was featured

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Megan Meyer's blog post was featured

Delivering Wow Begins with Rigorous Process

We deliver WOW at Wired World Media! It's what we signed up to do, and it's a lot of pressure to get it right. And it all starts with our rigorous internal systems and processes. Many clients are surprised to learn that many of us work from home twice a week. How do we collaborate to deliver the goods? It starts on Monday with the development of a weekly plan. Each member of our circle dedicates time to figuring out what we're going to deliver that week and how long we estimate it will take us.…See More
Apr 21

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